The pandemic has changed how we engage and implement communications. Learning from best practices can equip us to handle future crises better. In this series, I talk to practitioners on their strategies and tactics to involve, empower and drive communications. Specifically, I ask them to share how internal communications worked, what were the challenges and […]
Globally, we are witnessing an unprecedented crisis with the coronavirus outbreak disrupting businesses and life in general. It has resulted in governments and institutions taking drastic measures and communicating their actions to stem the spread of the deadly virus. For organisations and individuals, reputation is at stake.
How did internal communicators deal with the evolving crisis? What approaches were adopted and how did they communicate effectively? Read all this and more in this interview with Ruchika Sharma who is listed in India’s 50 Best Corporate Communications Leaders. Ruchika currently serves as the Global Internal Communications Lead- CMT (SDM) at Cognizant. The COVID-19 […]
