Sharing my interview that appeared in Content Talk – a section in FYI, Yorke Communications’ December newsletter.
Here is an excerpt:
“Aniisu believes that today’s complex business and customer environment will not support a standalone internal communications campaign. An integrated plan coupled with a multi-pronged approach, leveraging multiple channels including the social media will help derive the requisite results.”
Link to the complete trascript in case you can’t access the URL: Content Talk – AniisuVerghese
Keen to hear your thoughts.