Maintaining a dynamic LinkedIn company page is crucial for enhancing brand visibility and engaging with your audience effectively. This case study explores how a home-grown, unconventional electric vehicle start-up based in Hyderabad, India, is revolutionizing its online presence on LinkedIn. Identified Pain Points: Associated Risks: Strategic Solutions Implemented: Discover how this electric vehicle start-up addressed […]
🔍 Struggling to Manage Your Online Presence?
Many leaders feel overwhelmed by the thought of managing their LinkedIn profiles. Fear of not doing it right, uncertainty about getting started, and concerns about consistency can hold you back. But not investing in personal branding has its own risks: ❌ Limited awareness and recognition of your leadership. ❌ Difficulty in attracting and retaining top […]
What is Your Internal Communication ‘Mew’ Moment?
If you haven’t been following the latest fad – mewing – it’s a form of oral posture training aimed at altering jaw and facial structure (though there is no scientific evidence that it works). This trend has been catching on online among youngsters to such an extent that the American Association of Orthodontists issued a […]
Featured | Cohesion Podcast: Unlocking Workplace Magic with Trust and Engagement
Delighted to share my recent conversation with Shawn Pfunder on Simpplr’s Cohesion Podcast. Shawn is an excellent interviewer and asked me thought-provoking questions to steer the chat. We covered a range of topics – from internal communication practices to employee experience; from entrepreneurship to personal branding. We also covered the influence of AI, culture […]
#ICResources | Internal Communication Courses
Looking for recognized internal communication courses to sign-up for? Unsure where to go? Look up this curated list of #ICCourses that cover everything from the fundamentals of internal communications to the more advanced topics of engagement and measurement. Are there other key internal communication courses that I missed? Please do share them here and I […]
Internal Communications Resources (#ICResource) | Communication Forums
I have often been asked by communicators, students and people keen about communication forums that discuss and promote internal communications. Below is a working #ICResource list on #CommunicationForums that I put together for the benefit of the community. Take a glance and let me know what you think. Since these resources are from from an […]
7 Lessons from Managing Company’s LinkedIn Page
Having assisted leaders such as a start-up CEO, electric mobility CEOs, and a travel technology leader in optimizing their profiles and crafting effective content strategies, I’ve seen firsthand the power of a well-managed LinkedIn presence. These efforts resulted in significant increases in connection with followership and engagement, rising 20% month on month. As you manage […]
7 Lessons from Coaching Leaders on Optimizing LinkedIn Presence
Drawing from my experience in helping an electric mobility company’s page reassert itself and enhance reach and engagement by 3X, alongside coaching leaders like a start-up CEO and others in similar roles, I’ve observed the transformative impact of proactive LinkedIn strategies. These efforts resulted in substantial improvements in visibility and connection with industry peers. As […]
Book Review | Talking to Strangers (What We Should Know about the People We Don’t Know) | Malcolm Gladwell
Have you ever tried making sense of new people you met? We create our own perceptions about their attitudes, behaviors, mindsets and preferences at a glance or after a few minutes of conversation. Often, we get it horribly wrong with dangerous outcomes changing the course of our lives, health, wealth, careers, families and more, believes […]
Join #MentorIC | Making Internal Communications Knowledge Accessible and Inclusive
In internal communications, valuable expertise often remains inaccessible, particularly for students, professionals and academics in emerging and mature markets. Many experienced leaders have navigated their careers without the guidance that is now essential for the next generation. Also, much of the field’s great work is hidden behind paywalls or confined to exclusive industry events. #MentorIC […]