Internal branding

As organizations evolve and expectations from workforces get more complex internal communicators are expected to revisit their mandate periodically. Depending on the maturity and growth stage of the organization internal communications differs. However, internal communicators can struggle to explain what the next level looks like. Recently, I had an interesting conversation with a senior internal […]

With Sachin Tendulkar, one of cricket’s outstanding players retiring millions will miss an endearing figure that gave the world joy and a reason to love a game. I have followed the game closely for many years and learnt immensely from Sachin’s engagement on and off the field. Here are a few that I believe communicators […]

As an internal communications practitioner you are often invited to write, edit and review communications that either your team or stakeholders craft. According to me, reviewing communications that gest finally published is not only a big responsibility but also quite tricky. Here are some thoughts to consider while reviewing communications that you receive. Think of […]

Have you participated yet? The 2013 APAC and India Internal Communications Survey Ends on November 20. Hurry! Participate and Get a FREE High Level Summary Report. The Survey aims to gauge the progress, maturity and impact of internal communications in the region. Look up the reports from the 2012 and 2011 surveys. This is the first […]

Announcing the launch of the 2013 APAC and India Internal Communications Survey! The Survey aims to gauge the progress, maturity and impact of internal communications in the region. This is the third edition of the survey – the first study was in 2011.  It is the first ever study from India among practitioners and is meant […]

Doing great communications is important. Equally, if not more important is the need to communicate your report and impact. Creating a communications report is probably easier than getting the attention of readers. Here are some tips that can make your report a vehicle for building relationships, improving coverage and aligning stakeholders. Be mindful of time:  […]

Creating a corporate video? Looking to maximize the impact of your video? Here are some pointers that can enhance your time and investment. Know your goals: Be clear about how this video will serve and solve your organization’s communication needs. For example, your recruitment team may want to showcase your culture on campus or your […]

Yesterday, I received an intriguing question via e-mail from a communications and public relations manager who works at a government organization. She had chanced upon my internal communications book and posed these questions: “How can one assess whether internal communications exists or not? If it does, how do we know it works in an organizational […]

Consider this – you plan to conduct a community event and want your staff to align with the initiative. Would you measure the number of hours your employees put in or the value that the event has on the community? If you do the former, the chances are that your staff might be focused on […]

Been party to a pitch on the agency side and wondered why you lost some clients? What differentiates the best agencies from the also-rans? I have worked on the agency side – so I do know what it takes to pitch and retain a client. After interacting with scores of agencies – public relations, advertising, […]