Every year, the over 5,500 B-schools in India churn out thousands of students who join the workforce. Are they equipped to handle the changes shaping the world of work? What can help them be more relevant in the future? These and other questions were discussed during a couple of invigorating sessions on internal communications and […]
Internal branding
Inviting Contributions To Intraskope’s Spotlight on Internal Communications Series
Are you an internal communication practitioner and have a point of view on the challenges and opportunities that face organizations and employees? Proud of a best practice or research insight from your workplace that can add value to the community? Keen to provide a perspective that is uncommon and relevant for practitioners, academicians, and students?
You have a forum to do so now! Contribute and participate in the upcoming series on Intraskope where we put the spotlight on thought leadership, great ideas, and practical solutions…
Relevance, Insights and Timing Matter In the Age of Storytelling
Is storytelling different from what it was hundreds of years ago? Yes and No were the answers people heard as seasoned leaders Roger Darashah and Atul Takle addressed media and communication professionals at an event in Bengaluru called ‘Storytelling in the Third Age of Consciousness’.  While Roger traced the journey of storytelling and how time to share content among […]
3 Tips To Consider While Selecting an Employee Advocacy Tool
Enabling employees to be advocates isn’t an easy task. Apart from gaining their commitment and alignment to be ambassadors of the brand you also need to enable their positive effort. An employee advocate is one who is passionate about positively communicating about the organization, is willing to extend support to promote and influence people (online and offline), will stand up […]
Like It Or Not, Employee Branding is The Way Forward For Organizations
Wondering why organizations find it hard to engage employees? Unclear why communication directed at employees doesn’t get the attention it deserves? Confounded by how employees continue to distrust organizations? The answer can potentially lie in how organizations view employer vs employee branding. Look around you or at your workplace. Employees are no longer bound by […]
3 Reasons why Communicators Need to Engage Academia More
Consider these cases from the corporate world – A large multinational is preparing for its quarterly rewards & recognition program. A lone voice highlights the need to discontinue the event and focus on more frequent recognitions because research studies continue to indicate a shift from more traditional forms of recognition to personalization and real-time celebrations […]
5 Steps to Build Your Organization’s Business Case for Employee Advocacy
Every organization expects their employees are sufficiently motivated and engaged to promote their workplace and offerings to their networks. Not just online but even in the real-world – in every conversation and every interaction. How much of that truly takes place is unclear because organizations are unaware of what and how to go about getting […]
What is the State of the Internal Communication Function? Download a free ebook copy to know more!
Humbled to be part of a collective global initiative led by IC Kollectif that reviews the progress of the internal communication function, the challenges practitioners face and opportunities which can reshape its future. Disrupting the Function of IC – A Global Perspective consists of 8 chapters and features 30 practitioners, scholars and consultants from around […]
3 Reasons Why Your Team Needs A Quality Communication Dashboard
When a pilot navigates an airplane the dashboard provides crucial and timely information to help make important decisions. Considering a lot is at stake for the airline and staff, knowing the health of the engines and how the aircraft is faring vis-Ã -vis its external environment is comforting for the pilot and provides insights on the […]
5 Ways To Build a Robust Content Marketing Plan
There is always a lot happening in every organization that the need to communicate great stories in ways that matter for your employees and other stakeholders has never been stronger. Missing out on crucial pieces of information can reduce your brand’s value and impact. However, coming to grips with the various content pieces that enhances […]