Research on public relations measurement has caught the attention of practitioners and academicians for decades. The focus has shifted from evaluating output to measuring outcomes; from setting goals to engaging stakeholders better. Numerous platforms and collaborative efforts have resulted in broad principles and guardrails for public relation professionals to demonstrate value and business impact. The […]
Internal branding
Online Interview | Paul Downey (Microsoft UK)| Putting Employees at the Heart of Internal Communications
Presenting the 36th edition of Intraskope’s Spotlight on Internal Communication Series featuring Paul Downey of Microsoft UK. Paul has over 15 years’ experience in both private and public sectors, across global markets, specializing in internal and change communications, employee and brand engagement, organizational design and content and event curation. He believes in taking a strategic, pragmatic approach […]
Video Interview | Elizabeth Chen | How Internal Communicators Can Be Trusted Advisors
Presenting the 35th edition of Intraskope’s Spotlight on Internal Communication Series featuring Elizabeth Chen. Watch the complete video interview on You Tube or read the transcript below. Elizabeth manages internal communications for a worldwide leader in information technology and networking and has over 13 years of experience with branding and external communications as well. Her background with […]
Video Interview | Kriti Pradhan | Managing Crises Like COVID-19 with Effective Internal Communications
Presenting the 34th edition of Intraskope’s Spotlight on Internal Communication Series featuring Kriti Pradhan. Watch the complete video interview on You Tube or read the transcript below. Kriti heads Communications – internal, external and digital HR at the Bennett, Coleman & Co. Ltd. (The Times Group) and has 20+ years of experiencein branding, events, internal and external […]
Video Interview | Shakambhari Thakur | Shaping Employee Experience Through Internal Communications
Delighted to share the 33rd edition of Intraskope’s Spotlight on Internal Communication Series featuring Shakambhari Thakur. Watch the complete video interview on You Tube or read the transcript below. Shakambhari currently works as the Deputy General Manager: Corporate Communications – Samsung Research Institute at Bengaluru, India and has over 17 years of experience in corporate communications, CSR, […]
Video Interview | Ira Pradhan | Gain Business Acumen to Succeed with Internal Communications
Interview with Ira Pradhan – Communications Leader at a Global Automobile Major, India Pleased to share the 32nd edition of Intraskope’s Spotlight on Internal Communication Series features Ira Pradhan. Watch the complete video interview on You Tube or read the transcript below. Ira is a Corporate Communications Leader with experience in the healthcare, consumer electronics, information technology, […]
Video Interview | Bhavana Kuka | Enhancing Employer Branding with Internal Communications
Pleased to share the 31st edition of Intraskope’s Spotlight on Internal Communication Series featuring Bhavana Kuka of Falabella. Watch the complete video interview on You Tube or read the transcript below. She discusses the role of employees as brand ambassadors and shares an exciting campaign that evoked interest and generated engagement. Bhavana believes strongly in the role […]
Personal Branding Series | Interview with Tinu Cherian Abraham, 40 Under 40 Top PR Professionals-India
What does it take to differentiate yourself? How can you draw on your strengths and help others in their quest for success? I had the opportunity to chat with Tinu Cherian Abraham, a social media champion and global PR & communications professional who has been featured in a 40 under 40 listing of PR leaders. […]
Personal Branding Series | Interview with Muqbil Ahmar, Linkedin Top Voice 2017
Personal branding is gaining ground globally and is the art of differentiating yourself while adding value to the world around you. In this Series, I explore the topic through the eyes of those who are acclaimed in their fields and are striving to progress their personal brands. Muqbil Ahmar is one such person – a […]
COVID-19 Resources: funding and volunteering opportunities
With the pandemic sweeping across the world, there is a humanitarian crisis looming. Each country is at a different stage of their fightback against cononavirus and resources and support for affected individuals and organizations is lacking. There is a spurt of demand for funding, volunteers, resources, ventilators, masks, food among other needs. In India, the […]