Evaluation Measuring communications Public relations

Measurement in Public Relations | Are we Missing the Woods for the Trees?

Research on public relations measurement has caught the attention of practitioners and academicians for decades. The focus has shifted from evaluating output to measuring outcomes; from setting goals to engaging stakeholders better. Numerous platforms and collaborative efforts have resulted in broad principles and guardrails for public relation professionals to demonstrate value and business impact. The […]

Brand Ambassadors Employee Involvement Internal Communication

Online Interview | Paul Downey (Microsoft UK)| Putting Employees at the Heart of Internal Communications

Presenting the 36th edition of Intraskope’s Spotlight on Internal Communication Series featuring Paul Downey of Microsoft UK. Paul has over 15 years’ experience in both private and public sectors, across global markets, specializing in internal and change communications, employee and brand engagement, organizational design and content and event curation. He believes in taking a strategic, pragmatic approach […]

Internal Communication internal communication, employee communication, internal branding, employee relations refreshing internal campaigns

Video Interview | Elizabeth Chen | How Internal Communicators Can Be Trusted Advisors

Presenting the 35th edition of Intraskope’s Spotlight on Internal Communication Series featuring Elizabeth Chen. Watch the complete video interview on You Tube or read the transcript below. Elizabeth manages internal communications for a worldwide leader in information technology and networking and has over 13 years of experience with branding and external communications as well. Her background with […]

Covid-19 comms Covid19 crisis communication Internal Communication

Video Interview | Kriti Pradhan | Managing Crises Like COVID-19 with Effective Internal Communications

Presenting the 34th edition of Intraskope’s Spotlight on Internal Communication Series featuring Kriti Pradhan. Watch the complete video interview on You Tube or read the transcript below.  Kriti heads Communications – internal, external and digital HR at the Bennett, Coleman & Co. Ltd. (The Times Group) and has 20+ years of experiencein branding, events, internal and external […]

Internal branding Internal Communication Personal Branding refreshing internal campaigns

Video Interview | Shakambhari Thakur | Shaping Employee Experience Through Internal Communications

Delighted to share the 33rd edition of Intraskope’s Spotlight on Internal Communication Series featuring Shakambhari Thakur. Watch the complete video interview on You Tube or read the transcript below.  Shakambhari currently works as the Deputy General Manager: Corporate Communications – Samsung Research Institute at Bengaluru, India and has over 17 years of experience in corporate communications, CSR, […]

Internal Communication Internal Communication Trends refreshing internal campaigns

Video Interview | Ira Pradhan | Gain Business Acumen to Succeed with Internal Communications

Interview with Ira Pradhan – Communications Leader at a Global Automobile Major, India Pleased to share the 32nd edition of Intraskope’s Spotlight on Internal Communication Series features Ira Pradhan. Watch the complete video interview on You Tube or read the transcript below.  Ira is a Corporate Communications Leader with experience in the healthcare, consumer electronics, information technology, […]

Internal Communication Internal Communication Trends refreshing internal campaigns

Video Interview | Bhavana Kuka | Enhancing Employer Branding with Internal Communications

Pleased to share the 31st edition of Intraskope’s Spotlight on Internal Communication Series featuring Bhavana Kuka of Falabella. Watch the complete video interview on You Tube or read the transcript below. She discusses the role of employees as brand ambassadors and shares an exciting campaign that evoked interest and generated engagement. Bhavana believes strongly in the role […]

Covid-19 comms CSR Internal Communication

COVID-19 Resources: funding and volunteering opportunities

With the pandemic sweeping across the world, there is a humanitarian crisis looming. Each country is at a different stage of their fightback against cononavirus and resources and support for affected individuals and organizations is lacking. There is a spurt of demand for funding, volunteers, resources, ventilators, masks, food among other needs. In India, the […]