Bipin is at his wit’s end. As the CSR leader for Eurorol, he is responsible for managing the social responsibility corpus basis the government directive on doing social good. However, he is a conundrum. Despite having clarity about the areas which his organization can focus their attention on the non-governmental organizations (NGOs) he invites to […]
Blogroll
4 Ways To Find Common Ground For CSR Collaboration
It began as an exploratory discussion on common challenges that CSR practitioners, NGOs and community champions can solve. At the end of the Bengaluru CSR Roundtable at Brillio on May 3 participants discovered more than they bargained for – answers to niggling problems in CSR implementation, opportunities to improve value for beneficiaries, approaches to better engage […]
Are We Selling The Sizzle Of Volunteering Enough?
Volunteering today is considered an important employee engagement and retention strategy although there continues to be skepticism in organizations about productivity and performance. Apart from the positive sentiments that employees have of a socially conscious employer volunteering is known to build leadership skills and enhance confidence adding value to individuals and society overall. However, are we […]
5 Approaches for Organizations To Be Socially Responsive
It is quite understandable that companies compete with each other for business. Therefore expecting them to ‘collaborate’ sounds misaligned with their objectives and messages they are hearing internally. However, when organizations, governmental agencies, NGOs and implementation partners focus on gaining brownie points for CSR and to build a ‘reputation’ it leads to ‘up-manship’, defeating the […]
5 Tips To Reenergize Your Organization’s Onboarding Experience
As organizations evolve, the process of managing onboarding of new employees can become inconsistent and unwieldy. The number of touch points often increase, the level and pace of interactions matures and catering to various expectations can limit how employees perceive the brand positively. Much is needed to help new joiners feel that they have made […]
Be Grateful, Positive And Strong Urges Deepa Malik at 2017 IWD Event
What qualifies as an ability? How do you know if you are challenging your limits? Where do you find inspiration? When Deepa Malik introduced herself in a video challenging Tesco Bengaluru colleagues at our 2017 International Women’s Day event asking “what’s stopping you?” it triggered many to self-introspect. As the keynote speaker, Deepa used stories […]
5 Ways To Get Your Employee Newsletter The Attention It Deserves
Recently a WhatsApp discussion on a communicator’s forum intrigued me. I noticed a post asking for inputs on making a newsletter attractive. Some believed that newsletter was passé and with numerous other tools and media vehicles it wasn’t helpful to have one, leave alone sustain it. Most talked about the formats, colors, platforms and frequency. Some […]
5 Communication Lessons From India’s Demonetization Exercise
At the 11th Global Communication Conclave organized by the Public Relations Council of India, I had the opportunity to join a panel discussion on disruption related to the recent demonetization drive in India. A topic that caught the imagination of the country and resulted in numerous points and counterpoints about the move in itself, the […]
3Cs To Make Diversity And Inclusion Count
Diversity and inclusion are often confused with meeting hiring numbers, providing infrastructure support, creating policies and making the right noises. Such tokenism can’t go far in today’s world with increased awareness and activism shaping how organizations rethink their strategies and approaches. After listening through the proceeding at the recently concluded 2017 NASSCOM Diversity & Inclusion […]
5 Trends That Can Reimagine Diversity & Inclusion
Celebrating its decade-long journey as a pioneer in the diversity and inclusion space NASSCOM held its annual event at Bengaluru hosting industry leaders, practitioners, academicians, social activists and government authorities alike. Unraveling a subject as complex and intense as these topics isn’t easy. Kudos to NASSCOM for assembling a galaxy of excellent speakers and leaders […]