Every employee is a steward of the organization’s corporate social responsibility agenda and impact. How organizations involve them to contribute widely to society will influence reputation, the business and the impact it makes. In the 2nd edition of the CSR Communications Series, Roshni Venkatesh, an experienced CSR practitioner, shares her experiences with communications, what it […]
Corporate Social Responsibility
4 Ways to Improve a Workplace Giving Platform and Experience
Online giving and workplace cause related practices are increasingly popular forms of employee engagement. In the US alone, charities raise about 5 billion USD from workplace giving initiatives. In India, everyday giving receives close to INR 350 crores or 5.1 billion USD. Causes that directly impacts and betters human life and quality are among the most valued by staff. […]
5 ways to make your ‘Give As You Earn’ charity programme sticky
Every socially conscious organization will want to give back to the community in ways that matter. One of the many ways to get staff engaged and connected is through an effective ‘Give As You Earn’ programme. Despite a perceived lack of ‘close’ connection that staff feel when they sign-up for charitable contributions directly from their […]
5 ways to make your ‘Give As You Earn’ charity programme sticky
Every socially conscious organization will want to give back to the community in ways that matter. One of the many ways to get staff engaged and connected is through an effective ‘Give As You Earn’ programme. Despite a perceived lack of ‘close’ connection that staff feel when they sign-up for charitable contributions directly from their […]
Solving real-world problems, one social start-up at a time
This post first appeared on my Linkedin page: https://www.linkedin.com/in/aniisu/ I had the opportunity to participate in the Social Start-up Santhe on May 10 organized by NS Raghavan Center for Entrepreneurial Learning (NSRCEL) of the Indian Institute of Management, Bengaluru. NSRCEL is the social ventures incubation program at the Indian Institute of Management, Bengaluru. After introductions by Debasish Mitter, Director – Michael […]
3 approaches to effectively communicate your organization’s CSR practices
Recently, a peer from the industry working at a global fashion brand sought advice on corporate social responsibility (CSR) communication. According to her, she conducts many engaging events, collaborates with stakeholders on numerous initiatives and invests heavily on community work that influences society. Despite this, she felt there seemed to be limited understanding of the […]
Make CSR Communication Shine. Contribute To This Series and Give Back In Ways That Matter
Inviting Corporate Social Responsibility (CSR) and sustainability leaders to join Intraskope’s CSR Communication Shout-Out where we explore the exciting world of employee engagement, employee involvement and social impact through the lens of impactful and inspiring campaigns. It is known that organizations that pursue an inside-out approach to CSR communication gain commitment from employees and are […]
Change-makers re-think a better world – Insights from 2018 Rotary Karnataka CSR Conference
Can like-minded individuals bring about lasting change in the world? Is it possible to influence socio-economic improvements in the state of Karnataka through social service? This and many more questions were addressed at the engaging Rotary Karnataka CSR Conference 2018 in Bengaluru on February 24 where I had the opportunity to be a panelist among […]
Can We Measure The ‘True Value’ Of Our Sustainability Efforts? 4 Reasons For Practitioners To Take Note
Is sustainability accounting real? Can we completely measure social impact? Is it possible to calculate true social value? I listened in as experts debated sustainability accounting, reporting, and stakeholder value at the Indian Institute of Management (Bengaluru)’s Centre for Corporate Governance and Citizenship-led Leaderspeak Dialogues series on August 23. For me, a practitioner, the discussions were enriching […]
3 Reasons why Communicators Need to Engage Academia More
Consider these cases from the corporate world – A large multinational is preparing for its quarterly rewards & recognition program. A lone voice highlights the need to discontinue the event and focus on more frequent recognitions because research studies continue to indicate a shift from more traditional forms of recognition to personalization and real-time celebrations […]