In the second edition of Intraskope’s Spotlight on Internal Communication Series, Abhinav Kanchan – Sr. Vice President – Corporate Communication & National Marketing Head at SOBHA Ltd. , one of India’s recognized real estate organizations discusses an internal communication initiative – Sangam (in Sanskrit: confluence of rivers) that got all leaders and employees on the same […]
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7 Ways Corporate Reputation Can Be Restored From Within
As the cab driver worked his way through Ahmedabad’s traffic he shared how he built a special rapport with management professors who visited the well-known Indian Institute of Management (IIM) in the city. They counted on him to be shown around the heritage city and beyond because of his responsiveness (always a call away), reliability (professors often fell asleep on long […]
How Internal Communication Helped Shape An Innovation Culture At Infosys
In this first edition of Intraskope’s Spotlight on Internal Communication Series, Shruthi Bopaiah – Associate Vice President and Head – Internal Communications at Infosys, one of India’s leading technology services and consulting firms, shares her experiences of disseminating the CEO’s mandate of a culture of innovation through Zero Distance (ZD), a ground-up innovation initiative. She explains how internal communication enhanced employee […]
To Be Future-Ready, Let Your Passion Shine Through
Every year, the over 5,500 B-schools in India churn out thousands of students who join the workforce. Are they equipped to handle the changes shaping the world of work? What can help them be more relevant in the future? These and other questions were discussed during a couple of invigorating sessions on internal communications and […]
Inviting Contributions To Intraskope’s Spotlight on Internal Communications Series
Are you an internal communication practitioner and have a point of view on the challenges and opportunities that face organizations and employees? Proud of a best practice or research insight from your workplace that can add value to the community? Keen to provide a perspective that is uncommon and relevant for practitioners, academicians, and students?
You have a forum to do so now! Contribute and participate in the upcoming series on Intraskope where we put the spotlight on thought leadership, great ideas, and practical solutions…
Relevance, Insights and Timing Matter In the Age of Storytelling
Is storytelling different from what it was hundreds of years ago? Yes and No were the answers people heard as seasoned leaders Roger Darashah and Atul Takle addressed media and communication professionals at an event in Bengaluru called ‘Storytelling in the Third Age of Consciousness’.  While Roger traced the journey of storytelling and how time to share content among […]
3 Tips To Consider While Selecting an Employee Advocacy Tool
Enabling employees to be advocates isn’t an easy task. Apart from gaining their commitment and alignment to be ambassadors of the brand you also need to enable their positive effort. An employee advocate is one who is passionate about positively communicating about the organization, is willing to extend support to promote and influence people (online and offline), will stand up […]
Like It Or Not, Employee Branding is The Way Forward For Organizations
Wondering why organizations find it hard to engage employees? Unclear why communication directed at employees doesn’t get the attention it deserves? Confounded by how employees continue to distrust organizations? The answer can potentially lie in how organizations view employer vs employee branding. Look around you or at your workplace. Employees are no longer bound by […]
3 Reasons why Communicators Need to Engage Academia More
Consider these cases from the corporate world – A large multinational is preparing for its quarterly rewards & recognition program. A lone voice highlights the need to discontinue the event and focus on more frequent recognitions because research studies continue to indicate a shift from more traditional forms of recognition to personalization and real-time celebrations […]
How Do We Select a Suitable Charity Partner?
Bipin is at his wit’s end. As the CSR leader for Eurorol, he is responsible for managing the social responsibility corpus basis the government directive on doing social good. However, he is a conundrum. Despite having clarity about the areas which his organization can focus their attention on the non-governmental organizations (NGOs) he invites to […]