Among the first internal communication blogs (started in 2006) for #students, #practitioners and #academia
My new Udemy course is live — and I could not be more excited to share it. After 25+ years working inside global organisations – from GCCs and MNCs to capability centres across three continents, I have finally put everything I know about employer branding into one practitioner-led course. Employer Branding Masterclass: From Foundations to […]
It is not just about cost or finding talent. The real risk is relevance. Srinivas Sampath and I recently ran a webinar titled Global Capability Center Change and Communication Strategy Blueprint for the industry. In this short clip, Srinivas shares a perspective that many GCC leaders may recognize but perhaps do not openly discuss. Watch […]
There is a massive difference. In this clip, Srinivas Sampath and I dive into the first pillar of our GCC strategy: The Change Foundation. We recently ran a webinar titled – GCC Change & Communication Strategy Blueprint to talk about why stakeholder mapping and readiness assessments are the secret sauce to keeping projects from getting […]
Is the rapid ascent of India’s economy masking a structural decay in the very management layer expected to sustain it? Recent data from Gallup’s State of the Global Workplace 2026 and Vibhas Ratanjee’s analysis in Forbes suggest that India is currently navigating a ‘management crisis’ that could jeopardize its long-term growth. As organizations flatten their […]
A recent conversation on LinkedIn sparked an important question: why don’t we see more conferences, summits, or intimate roundtables in India dedicated specifically to internal communications (IC) and culture? It is a valid observation. Globally, there is a thriving ecosystem of IC-focused communities and thought leadership. In India, while incredible work is being done by […]
How many GCCs are quietly losing ground – not because of what they deliver, but because of how they communicate and manage change? That was the question Srinivas Sampath and I brought to a live webinar and the conversation that followed confirmed what both of us have been seeing in practice for years. Most GCCs […]
How much of your day is spent creating things versus actually influencing change? I recently received a message on LinkedIn from a communicator who has spent significant time in the corporate world, including a tenure at a leading Indian firm. She mentioned that while internal communications once made up 40% of her performance metrics, she […]
Are you firefighting change or leading it? Most GCCs operate in reactive mode. Change happens → communication follows → resistance appears → firefighting begins. To move beyond this, you need an integrated approach. Our GCC Blueprint focuses on four pillars: We will also share a diagnostic tool to help you assess your maturity honestly. Where […]
Is your employer brand reflecting the world your candidates and employees are living in, or the one you wish they were? That question sits at the heart of what makes Employer Branding so demanding right now. The data is unambiguous: talent expectations have shifted, trust in institutions is declining, AI is rewriting how organisations attract […]
A Good Question to Start With How often does a business leader walk into a board meeting and cite an internal communications framework to explain why a transformation succeeded or failed? When was the last time someone in finance or operations asked whether the organisation was following the AMEC Barcelona Principles or the IABC Global […]